Training for Podcast Studio Owners Who Want Real Systems
Built From the Studio Floor — Not Theory
If you’re running a podcast studio — or thinking about opening one — you’ve probably realized something already:
Most of what’s out there is either theory, recycled advice, or content made by people who’ve never actually run a studio long-term.
This training exists because I couldn’t find what I needed when I was building my own.
My name is Bobby La Serra.
I’m the founder of Paradise Studios and Strong Island TV.
Over the past two decades, I’ve built a six-figure podcast studio and developed Long Island’s largest independent television network — without paid ads, without monetization tricks, and without a massive following.
I didn’t learn this from courses.
I learned it by doing the work, fixing mistakes, and building systems that actually hold up over time.
This page is the entry point to everything I’ve documented from that experience.
What This Training Is (And What It’s Not)
This is not influencer advice.
This is not a “grow fast” play.
This is not content made for clicks.
This training is for studio owners who want:
• Predictable income
• Efficient studio flow
• Professional systems
• Clients who stay
• A business that lasts
Everything here is built around real studio operations — not trends.
The Playbook & The Black Book
The Podcast Studio Owner’s Playbook
The Playbook explains how to think about running a studio.
It covers:
• Studio structure
• Systems and flow
• Scheduling and operations
• Pricing logic (not just rates)
• How to avoid chaos as you grow
This is the framework — the map.
The Podcast Studio Owner’s Black Book
The Black Book shows how those decisions played out in the real world.
It includes:
• Exact pricing structures I use
• Full equipment lists
• Software platforms and workflows
• Distribution channels
• Real stories, mistakes, and lessons
• What worked — and what didn’t
This is where the details live.
This is what most people never share.
Together, these two books show the system and the reality.
Before You Buy Anything — Take the Quiz
Not every studio needs the same solution at the same time.
That’s why I built a short quiz to help you understand where your studio actually stands right now — and whether the Playbook and Black Book are the right fit for you.
This quiz takes just a few minutes and gives you a clear result based on how your studio is currently operating.
What Happens After the Quiz
Once you complete the quiz, you’ll see:
• Where your studio currently sits
• What’s holding it back (if anything)
• Whether the Playbook & Black Book make sense for your stage
• What the next logical step is
No pressure.
No upsells you don’t need.
Just clarity.
Why This Exists
I built my studio before podcasts were mainstream.
Before platforms were polished.
Before there were templates for this.
I made mistakes.
I fixed them.
I kept what worked.
This training exists so you don’t have to learn everything the hard way.
Start Here
If you’re serious about running a studio like a business — not a hobby — start with the quiz.
Take the Studio Systems Quiz